Professional Bull Riders' Service Deployment Shows Mobile Operators the Revenue Promise in Personalized Branded Content.

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Professional Bull Riders' Service Deployment Shows Mobile Operators the Revenue Promise in Personalized Branded Content.

Business Editors/High-Tech Writers

3GSM World Congress 2003

CANNES, France--(BUSINESS WIRE)--Feb. 17, 2003

New Service Running on NMS Communications' NMS HearSay(TM) Platform

Gives Fans Steady Stream of Information on the Fastest Growing

Extreme Sport in the Americas

A new way for operators to generate significant revenue...

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