Teradata Price Optimization Software Proves Sales Lift to Bottega Verde; Price Optimization Increases Catalogue Sales, Margin for Bottega Verde.

Business Wire › April 06, 2006

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Teradata Price Optimization Software Proves Sales Lift to Bottega Verde; Price Optimization Increases Catalogue Sales, Margin for Bottega Verde.

MADRID, Spain -- Bottega Verde, Italy's largest natural cosmetics and beauty products company, has realized a 16 percent increase in catalogue orders and a nearly 25 percent increase in total net contribution since it began use of Price Optimization(TM) software from Teradata(R), a division of NCR Corporati...

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